Worldwide Tablet Market Forecast to Decline More Than 8% in 2015 While Switch to Detachable Tablets Continues to Accelerate

PRAGUE / FRAMINGHAM, Mass., – December 4, 2015 – Worldwide tablet shipments will reach 211.3 million units in 2015, down -8.1% from 2014, according to a new International Data Corporation (IDC Worldwide Quarterly Tablet Tracker forecast. The new forecast follows three consecutive quarters of declining worldwide tablet shipments in 2015. Despite the challenges facing the overall market, IDC expects detachable tablets will continue to represent a growing portion of total shipments. (TZ)

“We’re witnessing a real market transition as end users shift their demand towards detachables and more broadly towards a productivity-based value proposition,” said Jean Philippe Bouchard , Research Director, Tablets  . “The proliferation of detachable offerings from hardware vendors continues to help drive this switch. We’re starting to see the impact of competition within this space as the major platform vendors – Apple, Google and Microsoft – now have physical product offerings. With attractive price points, including the introduction of sub-$100 detachables, and platform innovation being driven by competition, IDC is confident that the detachables segment will nearly double in size in the next year, recording more than 75% growth compared to 2015.”

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About IDC  – International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 46 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.Follow IDC on Twitter at @IDC.