Despite Polish Smartphone Market Reaching Saturation, Huawei Recorded Strong Growth in Q1 2016

PRAGUE / WARSAW, May 23, 2016   – According to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker, 1.88 million smartphones were sold in Poland in the first quarter of 2016 (1Q16), up 7% from the 1.75 million units sold in 1Q15. This minimal growth is primarily attributable to the growing saturation of the smartphone market, after a total of 7.5 million smartphones were sold in Poland in 2015, representing 73% of all mobile phones sold during the year. “Poland lags behind Western Europe in terms of smartphone penetration,” says Marek Kujda, senior research analyst at IDC Poland. “But not by that much — smartphones constituted 88% of all handsets sold in Western Europe in 2015.” (TZ)

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About IDC  – International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. For more than 46 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.Follow IDC on Twitter at @IDC.

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